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Super Bowl Logos Over The Years

February 1st, 2009

How many of our readers are Super Bowl fans? Honestly, I’m not. I enjoy hockey and baseball much more than I will ever enjoy football. Nonetheless, I found this article in the New York Times about the art of the Super Bowl to be very interesting.

John Branch details the evolution of the Super Bowl logo and how it has reflected cultural changes as well as changes in the sport and competition itself. The one thing about the Super Bowl I have enjoyed since I was small (other than the Super Bowl parties we went to at Beamerz laser tag) was the funny commercials and the logo artwork — especially when they became animated and with noisy sound effects.

But the 43 Super Bowl logos illustrate more than an annual championship. They draw a line through the league’s growth, the trends of graphic design, even the vagaries of one nation’s popular culture.

“Sports are such a mirror for the American psyche,” said Todd Radom, who designed the logo for Super Bowl XXXVIII.

And the Super Bowl logos may represent the closest things we have to a series of self-portraits.

Or maybe they are just logos.

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  • this years was a bad piece of vector art.
  • I kind of dug the simplicity of this year's logo. But I'm a minimalist at heart, so that's where my two cents come from. :)
  • I dunno, since Adobe Illustrator came into everyday fruition they've all been bad vector art - personaly I'd like to see something that makes me go "Wow".
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